Rohit Bal's contemporary and classic prêt-à-porter (ready-to-wear) range for both men and women, under the brand Balance by #RohitBal, will be available in Pune via a stand alone store.
The Balance range for men consists of casual wear, evening wear and occasion wear, while for women, it offers traditional Indian wear like kurtas, anarkalis, lehengas and saris designed by Bal, read a statement.
The pret line is an amalgamation of luxury and opulence but within an affordable price range, which begins from Rs 4,000.
"As the name Balance appropriately suggests this collection creates a fine balance between haute couture and prêt-à-porter, its easy to wear at affordable price for progressive women and men of India who are appreciative of excellent design and quality," Bal said in a statement.
"It is for those who have good taste and aspire to wear beautiful clothes at modest price. With Balance, my endeavor is to reach as many as I can through my brand," he added.
The stand-alone store is located at Phoenix Market City here.
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